The Global Business Crisis and Consumer Behavior free essay sample

The Global Business Crisis and Consumer Behavior: Kingdom of Bahrain as a Case Study Durra Mansoor Akram Jalal January 2011 Summary: This research aims to learn how Bahrain consumers affected by global financial crisis since 2007. Additionally, it focuses on changes in consumer behavior after global crisis. The result of this research is based on questioner analysis which tries to measure knowledge about global crises to randomly selected consumers in Bahrain. The World is facing with economic challenges. America, powerful Europe and Asia affected by financial crises in some different levels. The global financial crisis affected all consumers in the World not only economically but also psychologically. This new financial situation increased panic and uncertainty on consumers in globe. In hard and stressful times such as economic crises, consumer behavior changes have occurred. Because of FC, consumers changed their behaviors by reducing their consumption. People became money-minded and they don’t want to spend money for premium products anymore, and they prefer cheapest products. We will write a custom essay sample on The Global Business Crisis and Consumer Behavior or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page They redefine â€Å"necessities† and â€Å"luxuries†. So, they only buy the things which are taking place on their shopping list. They’re comparing products and making their choices by compromising quality. Some of them started to manage their income by searching on e-commerce websites to catch best price. They are planning their purchasing by postponing expenditures like discretionary expenditure to make savings. Thus, their total expenditure amount decreased because of global crisis. According to Mansoor and Jalal (2011), the role that consumers play in these days is very crucial to business’ survival. It is driving force behind the success of many businesses, because most of the contemporary consumers spend major time on buying decisions. Consumers buying decision is changing person to person. However, after economic crises, consumer started to spend much time for information and decision making. By predicting consumer’s behavior, a business can understand consumer’s needs, and can work on fulfilling the needs and meeting the expectations of their customers (Mansoor and Jalal, 2011). Businesses should work hard for success of their businesses and try to strengthen their long-term strategies. They should personalize their products to earn consumers’ loyalty. Making investment to their brand and differentiating themselves against to their competitors are also crucial. Businesses should add new and irreplaceable products to their portfolios and build tight relations with their consumers to survive in financial crisis. Consumers in Bahrain adapted to new trends after financial crisis. They preferred to purchase less priced and substitute products compared by expensive products. They though that expensive products are not that much worthy by considering their high prices.

Developing Students Creativity and Self-Expression through Crayons

Developing Students Creativity and Self-Expression through Crayons Crayons are brilliant, versatile, and economical coloring instruments that most school-age children are familiar with. Art sessions in grade school, for example, intends to nourish creativity and self-expression in children by introducing art tools and materials such as a paintbrush, scissors, paint, clay, crayons, colored papers, and others. Creative Possibilities with Crayons Crayons are used by middle-school students to draw colored shapes and in the process develop some creative skills they can use to express themselves. Students are humans with a natural desire to use their hands and materials as vehicles for artistic expression thus often welcome art creation opportunities. Activities such as â€Å"Crayon Melting† where students create a self-initiated art design using heated wax crayons and paper is a common classroom-based activity. Art classes expand student experiences through  collaboration, two-way communication, and appreciation of each student’s talent. It encourages the growth of visual awareness and skills to develop aesthetic understanding, coordination, concentration, and self-esteem. REMEMBERING OUR FIRST STAGE OF EDUCATION Similar to pencil, chalk, paint, and others, crayons provide opportunities for students to express and communicate their interpretation of the world around them. For instance, they can observe a plant, a tree, or a piece of fruit and draw an image according to their personal representation of that object.  Painting objects with crayons enable children to learn to mix colors, take responsibility for the art tool and image and develop their understanding of different media. Activities in art classes help children learn to use their imagination and express their ideas through art, sharpened their visual expression skills, create meaning by linking text and image and develop their presentation skills. Making Good Use of Quality Crayons Poor quality crayons often result in tears and frustration among young school children. This is because the resulting color of poor quality crayons is often not exact and cannot be combined to form new colors. Wax from a good quality crayons cannot be scratch off from the paper, they intermixed well with the pigment and produced with equally combined pigment and wax. Good quality crayon boxes with few colors are sufficient enough to produce colorful work of art as you can mix them to form new colors. For instance, putting a layer of yellow over a blue area will result to vivid green. Thick crayons are preferred over the thin ones as they do not break easily. Similarly, using only a few pieces of crayons encourage experimentation, creativity, and application of different crayon techniques. For example, crayon boxes with few color encourage mixing of colors to produce desired color, use of both pointed and broad crayon side, and greater use of students’ imagination. Crayons are not limited to drawing on paper as they can be used to draw images in many types of surfaces such as cardboards, paper gift boxes, food trays, sandpaper, and others with interest effect. †Crayon rubbing†, a technique to pick up the texture of a surface on paper by rubbing it with the side of a peeled crayon, is an enjoyable art class activity where students experiment and produce artworks from walls, leaves, bricks, and other surfaces. Another is â€Å"Crayon resist†, a technique that gives the feeling of a night picture by drawing a picture on paper with crayons, pressing hard and painting the surrounding area with dark-colored tempera paint diluted in water.

Berlin Brandenburg Airport Project To Report To The Project Board And Critical Reflections On The Role Of Being A Project Manager

Recommendations have also been made to seek to ensure the ongoing success of the project and to seek to ensure that these types of issues do not arise again. 1. Introduction This report has been compiled to seek to inform the project board of how our stakeholders may be perceiving delays which have arisen during the Brandenburg Airport project (BBC, 2013). In recent news coverage (BBC, 2013; Local, 2013) it has become apparent that a number of stakeholders have become critical of the project delays, therefore it may be necessary to engage with these groups to seek to positively influence their options in regards to this project (Atkinson, 1999). 2. Stakeholder Perception of repeated delays A number of dissatisfied stakeholders have been identified through recent news reports (BBC, 2013; Local, 2013). This is concerning as to ensure that the project is an ongoing success (Wang and Huang, 2006) it is important that we seek to positively influence their opinions (Bourne, 2005). Each of these stakeholders has to varying degrees expressed concerns over the delays (BBC, 2013; Local, 2013). Therefore, we must seek to enhance their opinion, though as these groups are so diverse a number of means will need to be utilised (Bourne and Walker, 2008), suggestion solutions for the Project Board to consider are outlined in Table 1. StakeholderDefinition of their RoleStakeholder GoalsStakeholder concerns The proposed effective means of engagement with timescales for implementationReferences Potential PassengersPotential passengers arriving or departing or transferring through the new airportMove quickly through the airport Be able to plan flights from the new airport in advanceAirport will not be ready to receive them when they have planned to fly through therePress releases which may encourage potential passenger to not worry about the delays to date on the project. This should be implemented by the end of this week by the new project manager.(Upham 2003; Rhoades et al. 2000; Neufville Odoni 2003) Possible Air carriersNational and international organisations planning to be based from the airportMaximise planning for future passenger and traffic volumes Maximize planning for the number of destinations served and the frequencies of those servicesThe delays in the project have affected the carriers’ ability to plan ahead to reach their goals.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next six weeks.(Upham 2003; Rhoades et al. 2000; Neufville Odoni 2003; Sarkis Talluri 2004) Potential Aviation usersAir Taxis and Corporate or Business Aviation SuppliersMaximise planning for future passenger and traffic volumes Maximise planning for the number of destinations served and the frequencies of those servicesThe delays in the project have affected the aviation user’s ability to plan ahead to reach their goals.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next six weeks(Rhoades et al. 2000) Airport Operations/ OrganisationStaff responsible for the management and operations of the airportPlan to achieve high security and safety Plan revenue streams Plan for passenger numbers Ensure service infrastructure is sufficient The delays in the project have affected the operations and organisational teams ability to plan ahead to reach their goals.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next three months.(Upham 2003; Rhoades et al. 2000; Sarkis Talluri 2004) Investors in the developmentIndividuals, organisations or credit ratings agenciesTo optimise the financial returns on their investment The delays in the project have affected how quickly investors will see a return and the extent to which profits can be made due to the increased costs of the project.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next weeks(Neufville Odoni 2003) Potential franchises or concessionary ownersOperators of passenger services in the airport Plan for services for passenger to generate revenue streamsThe delays in the project have affected the teams ability to plan ahead to reach their goalsMeetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next eight weeks(Rhoades et al. 2000; Neufville Odoni 2003) Potential service providersProviders of services to air carriers, such as fuelPlan to maximise traffic volumes and turnaround of services for aviation users and air carriersThe delays in the project have affected the service providers ability to plan ahead to reach their goalsMeetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next eight weeks(Upham 2003; Rhoades et al. 2000; Neufville Odoni 2003) Federal governmentPlanning consents, planner whom operates operator of air traffic control and security, and system regulator.Plan and monitor airport development and growth Make ensure all safety and security and efficiency measures are met. The delays in the project have affected the government’s ability to plan operations to reach their goalsMeetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next four weeks(Upham 2003; Neufville Odoni 2003; Sarkis Talluri 2004) Local officials or political organisationsLocal entities Maximise financial gains Minimise impacts on local populations The delays in the project have affected the financial planning and negatively impacted upon local residents due to the increased construction timeline.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next six weeks(Upham 2003; Neufville Odoni 2003; Sarkis Talluri 2004) Local communities affected by the developmentResidents near the airportMaximise economic gains. Minimise noise and emissionsThe delays in the project have affected the financial planning and negatively impacted upon local residentsMeetings should be arranged with the project team to discuss the delays. This should be planned an implemented within six weeks(Upham 2003) Table 1. Identified stakeholders, their goals and how and when each group should be engaged. This plan should be considered and approved by the Project Board as soon as possible (Hillman and Keim, 2001; Karsen et.al. 2008). 3. Lessons Learnt A number of lessons may be learnt from the implementation of this project (BBC, 2013; Local, 2013). It’s important the Project Board reviews what has gone well, what could have gone better and how things may be undertaken differently in the future (Kerzner, 2012).. This will help to ensure that the project is implemented in light of the lessons which have been learnt far. The most important lessons which have been learned so far should be considered at the next Project Board meeting. These have been identified by reviewing the project’s progress to date (BBC, 2013; Local, 2013). Therefore the lessons that need to be considered are: The importance of maintaining ongoing communication with all stakeholders (Wang and Huang, 2006). The importance of contingency planning (Anderson and Grude, 2009). The importance of feasibility studies and the appraisal of various management systems e.g. for fire safety or for baggage transportation (Kerzner, 2012) (based on BBC, 2013; Local, 2013). At the next Project Board meeting each of these three factors should be considered, as each one has had a detrimental effect on the project to date (BBC, 2013; Local, 2013). The Board should consider how ongoing communication is managed with stakeholders, as to date the project failures have been widely published (BBC, 2013; Local, 2013). This has led to concerns being raised over the project’s implementation and the capabilities of the project team (BBC, 2013; Local, 2013). It’s well documented that stakeholder engagement is a key factor which may affect a project’s success or failure (see as an example; Phillips et.al. 2012; Wang and Huang, 2006; Yuan et.al. 2009). Therefore, it is imperative that the Board considers the ongoing stakeholder engagement and seek to learn from our recent experiences. Additionally, another important factor that the Board should consider is the implementation of contingency planning for the remainder of the project. To date, a number of technical issues have arisen, however due to the lack of contingency planning in the early stages of the project the costs have now risen and the delivery timeline has increased (BBC, 2013; Local, 2013). If contingency planning was utilised in the early stages of this project it is more likely that it could have been delivered (Thamhain, 1986) in line with the programme and on budget with the required quality standards (Anderson and Grude, 2009). Furthermore, another important lesson that the Board should consider is the importance of undertaking feasibility studies (Soderlund, 2002) and the appraisal of various management systems e.g. for fire safety or for baggage transportation. To date, the delays in this project have stemmed from critical systems failures (Kerzner, 2012). The importance of undertaking meaningful feasibility studies to achieve project success is well documented (see as an example: Mackenzie and Cusworth, 2007; McNulty, 2004). Therefore, to ensure that these problems do not arise again, it is imperative that the Project Board seeks to review and plan how feasibility studies will be conducted for the remaining duration of this project. Each of these factors and the impacts that they have had on the project’s implementation to date (BBC, 2013; Local, 2013) must be considered by the Project Board at their next meeting (Anderson and Grude, 2009). If these issues are considered, discussed and plans are implemented to seek to redress these (in line with the recommendations that have been outlined for each one above) it is possible that the project will be delivered within the revised programme, to budget whilst meeting the quality standards that are necessary (Mackenzie and Cusworth, 2007; McNulty, 2004). This is imperative to seek to ensure that no more delays are caused by the project team and to ensure that the costs and project programme do not need to be increased further (Thamhain, 1986), as this will have a detrimental impact on how our stakeholders view the project. 4. Critical Reflections of the Role of a Project Manager Project managers need to have a variety of skills in order to successfully implement projects in a variety of settings. The key skills that are pertinent to them being able to attain success are as follows: Be organised (Frame, 1999) Be able to multi-task (Kerzner, 2013) Being able to prioritise (Atkinson, 1999) Be able to disseminate information clearly (El-Sabaa, 2001) Be a leader of people (Pinto and Trailer, 1998) Be able to foresee issues and seek to mitigate them (Kerzner, 2003) Be able to understand costs and predict when these may increase. Be able to plan a project and manage its programme (Brown, 2000) Be able to engage stakeholders positively (Verma, 1996) Understand and communicate priorities so that the project team delivers on time (El-Sabaa, 2001). Be aware of quality standards and ensured that they are adhered to throughout the project (Atkinson, 1999) Each of these factors affects the successful implementation of projects (Kerzner, 2013). To date, many of these skills have been learnt from practically implementing projects, as project manager’s gain experience through undertaking these their skills improve (El-Sabaa, 2001). Through my experience, I have already gained many of these skills. However, it is necessary for me to improve my communication and engagement skills as most of the work that I have undertaken has been away from relevant stakeholders or insider my project team. Therefore, it would be useful to engage with some external stakeholders so that I could enhance my communication and engagement skills in practice (Brown, 2000). 5.Conclusion In conclusion, this report was compiled to seek to inform the project board of how our stakeholders may be perceiving delays which have arisen during the Brandenburg Airport project (BBC, 2013). A number of solutions have been provided for the Project Board to consider. It is hoped that the implementation of these will enable the project to be completed to quality standards, on time and to budget. 6. References Andersen, E. S., Grude, K. (2009). Goal directed project management: effective techniques and strategies. Kogan Page. Atkinson, R. (1999). Project management: cost, time and quality, two best guesses and a phenomenon, its time to accept other success criteria. International journal of project management, 17(6), 337-342. BBC (2013) Troubled Berlin airport opening delayed yet again. Available from http://www.bbc.co.uk/news/world-europe-20936798.(Accessed 05/05/2013) Bourne, L., Walker, D. H. (2005). Visualising and mapping stakeholder influence. Management Decision, 43(5), 649-660. Bourne, L., Walker, D. H. (2008). Project relationship management and the Stakeholder Circleâ„ ¢. International Journal of Managing Projects in Business, 1(1), 125-130. Brown, K. A. (2000). Developing project management skills: A service learning approach. Project Management Journal, 31(4), 53-58. El-Sabaa, S. (2001). The skills and career path of an effective project manager. International journal of project management, 19(1), 1-7. Frame, J. D. (1999). Project management competence: Building key skills for individuals, teams, and organizations (p. 232). Jossey-Bass. Hillman, A. J., Keim, G. D. (2001). Shareholder value, stakeholder management, and social issues: what’s the bottom lineStrategic management journal, 22(2), 125-139. Karlsen, J. T., Gr?e, K., Massaoud, M. J. (2008). Building trust in project-stakeholder relationships. Baltic Journal of Management, 3(1), 7-22. Kerzner, H. (2003). Advanced project management: Best practices on implementation. Wiley. Kerzner, H. (2012). Project management case studies. Wiley. Kerzner, H. (2013). Project management: a systems approach to planning, scheduling, and controlling. Wiley. The Local (2013) Now Berlin Airport won’t open before 2015. Available from http://www.thelocal.de/national/20130117-47393.html#.UYXds7WTiio (Accessed 05/05/2013) Mackenzie, W., Cusworth, N. (2007, June). The use and abuse of feasibility studies. In Proceedings of the Project Evaluation Conference (pp. 1-12). McNulty, T. P. (2004). Minimization of delays in plant start-ups. In Improving and Optimizing Operations: Things That Actually Work! Plant Operators’ Forum 2004 (pp. 113-120). Neufville, R.D. Odoni, A.R., (2003). Airport systems, McGraw-Hill Professional. Phillips, J. J., Bothell, T. W., Snead, G. L. (2012). The project management scorecard. Routledge. Rhoades, D.L., Jr, B.W. Young, S., (2000). Developing a quality index for US airports. Managing Service Quality, 10(4), 257 – 262. Sarkis, J., (2000). An analysis of the operational efficiency of major airports in the United States. Journal of Operations Management, 18(3), 335-351. Sarkis, J. Talluri, S., (2004). Performance based clustering for benchmarking of US airports. Transportation Research Part A: Policy and Practice, 38(5), 329-346. Soderlund, J. (2004). Building theories of project management: past research, questions for the future. International journal of project management, 22(3), 183-191. Thamhain, H. J., Wilemon, D. L. (1986). Criteria for controlling projects according to plan. Project Management Journal. PN11. Drexcll Hill. PA. Upham, P.J., (2003). Towards sustainable aviation, Earthscan. Verma, V. (1996, January). The human aspects of project management: human resource skills for the project manager, volume two. Project Management Institute. Wang, X., Huang, J. (2006). The relationships between key stakeholders’ project performance and project success: Perceptions of Chinese construction supervising engineers. International Journal of Project Management, 24(3), 253-260. Yuan, J., Skibniewski, M. J., Li, Q., Zheng, L. (2009). Performance objectives selection model in public-private partnership projects based on the perspective of stakeholders. Journal of Management in Engineering, 26(2), 89-104. Berlin Brandenburg Airport Project To Report To The Project Board And Critical Reflections On The Role Of Being A Project Manager Recommendations have also been made to seek to ensure the ongoing success of the project and to seek to ensure that these types of issues do not arise again. 1. Introduction This report has been compiled to seek to inform the project board of how our stakeholders may be perceiving delays which have arisen during the Brandenburg Airport project (BBC, 2013). In recent news coverage (BBC, 2013; Local, 2013) it has become apparent that a number of stakeholders have become critical of the project delays, therefore it may be necessary to engage with these groups to seek to positively influence their options in regards to this project (Atkinson, 1999). 2. Stakeholder Perception of repeated delays A number of dissatisfied stakeholders have been identified through recent news reports (BBC, 2013; Local, 2013). This is concerning as to ensure that the project is an ongoing success (Wang and Huang, 2006) it is important that we seek to positively influence their opinions (Bourne, 2005). Each of these stakeholders has to varying degrees expressed concerns over the delays (BBC, 2013; Local, 2013). Therefore, we must seek to enhance their opinion, though as these groups are so diverse a number of means will need to be utilised (Bourne and Walker, 2008), suggestion solutions for the Project Board to consider are outlined in Table 1. StakeholderDefinition of their RoleStakeholder GoalsStakeholder concerns The proposed effective means of engagement with timescales for implementationReferences Potential PassengersPotential passengers arriving or departing or transferring through the new airportMove quickly through the airport Be able to plan flights from the new airport in advanceAirport will not be ready to receive them when they have planned to fly through therePress releases which may encourage potential passenger to not worry about the delays to date on the project. This should be implemented by the end of this week by the new project manager.(Upham 2003; Rhoades et al. 2000; Neufville Odoni 2003) Possible Air carriersNational and international organisations planning to be based from the airportMaximise planning for future passenger and traffic volumes Maximize planning for the number of destinations served and the frequencies of those servicesThe delays in the project have affected the carriers’ ability to plan ahead to reach their goals.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next six weeks.(Upham 2003; Rhoades et al. 2000; Neufville Odoni 2003; Sarkis Talluri 2004) Potential Aviation usersAir Taxis and Corporate or Business Aviation SuppliersMaximise planning for future passenger and traffic volumes Maximise planning for the number of destinations served and the frequencies of those servicesThe delays in the project have affected the aviation user’s ability to plan ahead to reach their goals.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next six weeks(Rhoades et al. 2000) Airport Operations/ OrganisationStaff responsible for the management and operations of the airportPlan to achieve high security and safety Plan revenue streams Plan for passenger numbers Ensure service infrastructure is sufficient The delays in the project have affected the operations and organisational teams ability to plan ahead to reach their goals.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next three months.(Upham 2003; Rhoades et al. 2000; Sarkis Talluri 2004) Investors in the developmentIndividuals, organisations or credit ratings agenciesTo optimise the financial returns on their investment The delays in the project have affected how quickly investors will see a return and the extent to which profits can be made due to the increased costs of the project.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next weeks(Neufville Odoni 2003) Potential franchises or concessionary ownersOperators of passenger services in the airport Plan for services for passenger to generate revenue streamsThe delays in the project have affected the teams ability to plan ahead to reach their goalsMeetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next eight weeks(Rhoades et al. 2000; Neufville Odoni 2003) Potential service providersProviders of services to air carriers, such as fuelPlan to maximise traffic volumes and turnaround of services for aviation users and air carriersThe delays in the project have affected the service providers ability to plan ahead to reach their goalsMeetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next eight weeks(Upham 2003; Rhoades et al. 2000; Neufville Odoni 2003) Federal governmentPlanning consents, planner whom operates operator of air traffic control and security, and system regulator.Plan and monitor airport development and growth Make ensure all safety and security and efficiency measures are met. The delays in the project have affected the government’s ability to plan operations to reach their goalsMeetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next four weeks(Upham 2003; Neufville Odoni 2003; Sarkis Talluri 2004) Local officials or political organisationsLocal entities Maximise financial gains Minimise impacts on local populations The delays in the project have affected the financial planning and negatively impacted upon local residents due to the increased construction timeline.Meetings should be arranged with the project team to discuss the delays and to share the new project programme. This should be planned an implemented within the next six weeks(Upham 2003; Neufville Odoni 2003; Sarkis Talluri 2004) Local communities affected by the developmentResidents near the airportMaximise economic gains. Minimise noise and emissionsThe delays in the project have affected the financial planning and negatively impacted upon local residentsMeetings should be arranged with the project team to discuss the delays. This should be planned an implemented within six weeks(Upham 2003) Table 1. Identified stakeholders, their goals and how and when each group should be engaged. This plan should be considered and approved by the Project Board as soon as possible (Hillman and Keim, 2001; Karsen et.al. 2008). 3. Lessons Learnt A number of lessons may be learnt from the implementation of this project (BBC, 2013; Local, 2013). It’s important the Project Board reviews what has gone well, what could have gone better and how things may be undertaken differently in the future (Kerzner, 2012).. This will help to ensure that the project is implemented in light of the lessons which have been learnt far. The most important lessons which have been learned so far should be considered at the next Project Board meeting. These have been identified by reviewing the project’s progress to date (BBC, 2013; Local, 2013). Therefore the lessons that need to be considered are: The importance of maintaining ongoing communication with all stakeholders (Wang and Huang, 2006). The importance of contingency planning (Anderson and Grude, 2009). The importance of feasibility studies and the appraisal of various management systems e.g. for fire safety or for baggage transportation (Kerzner, 2012) (based on BBC, 2013; Local, 2013). At the next Project Board meeting each of these three factors should be considered, as each one has had a detrimental effect on the project to date (BBC, 2013; Local, 2013). The Board should consider how ongoing communication is managed with stakeholders, as to date the project failures have been widely published (BBC, 2013; Local, 2013). This has led to concerns being raised over the project’s implementation and the capabilities of the project team (BBC, 2013; Local, 2013). It’s well documented that stakeholder engagement is a key factor which may affect a project’s success or failure (see as an example; Phillips et.al. 2012; Wang and Huang, 2006; Yuan et.al. 2009). Therefore, it is imperative that the Board considers the ongoing stakeholder engagement and seek to learn from our recent experiences. Additionally, another important factor that the Board should consider is the implementation of contingency planning for the remainder of the project. To date, a number of technical issues have arisen, however due to the lack of contingency planning in the early stages of the project the costs have now risen and the delivery timeline has increased (BBC, 2013; Local, 2013). If contingency planning was utilised in the early stages of this project it is more likely that it could have been delivered (Thamhain, 1986) in line with the programme and on budget with the required quality standards (Anderson and Grude, 2009). Furthermore, another important lesson that the Board should consider is the importance of undertaking feasibility studies (Soderlund, 2002) and the appraisal of various management systems e.g. for fire safety or for baggage transportation. To date, the delays in this project have stemmed from critical systems failures (Kerzner, 2012). The importance of undertaking meaningful feasibility studies to achieve project success is well documented (see as an example: Mackenzie and Cusworth, 2007; McNulty, 2004). Therefore, to ensure that these problems do not arise again, it is imperative that the Project Board seeks to review and plan how feasibility studies will be conducted for the remaining duration of this project. Each of these factors and the impacts that they have had on the project’s implementation to date (BBC, 2013; Local, 2013) must be considered by the Project Board at their next meeting (Anderson and Grude, 2009). If these issues are considered, discussed and plans are implemented to seek to redress these (in line with the recommendations that have been outlined for each one above) it is possible that the project will be delivered within the revised programme, to budget whilst meeting the quality standards that are necessary (Mackenzie and Cusworth, 2007; McNulty, 2004). This is imperative to seek to ensure that no more delays are caused by the project team and to ensure that the costs and project programme do not need to be increased further (Thamhain, 1986), as this will have a detrimental impact on how our stakeholders view the project. 4. Critical Reflections of the Role of a Project Manager Project managers need to have a variety of skills in order to successfully implement projects in a variety of settings. The key skills that are pertinent to them being able to attain success are as follows: Be organised (Frame, 1999) Be able to multi-task (Kerzner, 2013) Being able to prioritise (Atkinson, 1999) Be able to disseminate information clearly (El-Sabaa, 2001) Be a leader of people (Pinto and Trailer, 1998) Be able to foresee issues and seek to mitigate them (Kerzner, 2003) Be able to understand costs and predict when these may increase. Be able to plan a project and manage its programme (Brown, 2000) Be able to engage stakeholders positively (Verma, 1996) Understand and communicate priorities so that the project team delivers on time (El-Sabaa, 2001). Be aware of quality standards and ensured that they are adhered to throughout the project (Atkinson, 1999) Each of these factors affects the successful implementation of projects (Kerzner, 2013). To date, many of these skills have been learnt from practically implementing projects, as project manager’s gain experience through undertaking these their skills improve (El-Sabaa, 2001). Through my experience, I have already gained many of these skills. However, it is necessary for me to improve my communication and engagement skills as most of the work that I have undertaken has been away from relevant stakeholders or insider my project team. Therefore, it would be useful to engage with some external stakeholders so that I could enhance my communication and engagement skills in practice (Brown, 2000). 5.Conclusion In conclusion, this report was compiled to seek to inform the project board of how our stakeholders may be perceiving delays which have arisen during the Brandenburg Airport project (BBC, 2013). A number of solutions have been provided for the Project Board to consider. It is hoped that the implementation of these will enable the project to be completed to quality standards, on time and to budget. 6. References Andersen, E. S., Grude, K. (2009). Goal directed project management: effective techniques and strategies. Kogan Page. Atkinson, R. (1999). Project management: cost, time and quality, two best guesses and a phenomenon, its time to accept other success criteria. International journal of project management, 17(6), 337-342. BBC (2013) Troubled Berlin airport opening delayed yet again. Available from http://www.bbc.co.uk/news/world-europe-20936798.(Accessed 05/05/2013) Bourne, L., Walker, D. H. (2005). Visualising and mapping stakeholder influence. Management Decision, 43(5), 649-660. Bourne, L., Walker, D. H. (2008). Project relationship management and the Stakeholder Circleâ„ ¢. International Journal of Managing Projects in Business, 1(1), 125-130. Brown, K. A. (2000). Developing project management skills: A service learning approach. Project Management Journal, 31(4), 53-58. El-Sabaa, S. (2001). The skills and career path of an effective project manager. International journal of project management, 19(1), 1-7. Frame, J. D. (1999). Project management competence: Building key skills for individuals, teams, and organizations (p. 232). Jossey-Bass. Hillman, A. J., Keim, G. D. (2001). Shareholder value, stakeholder management, and social issues: what’s the bottom lineStrategic management journal, 22(2), 125-139. Karlsen, J. T., Gr?e, K., Massaoud, M. J. (2008). Building trust in project-stakeholder relationships. Baltic Journal of Management, 3(1), 7-22. Kerzner, H. (2003). Advanced project management: Best practices on implementation. Wiley. Kerzner, H. (2012). Project management case studies. Wiley. Kerzner, H. (2013). Project management: a systems approach to planning, scheduling, and controlling. Wiley. The Local (2013) Now Berlin Airport won’t open before 2015. Available from http://www.thelocal.de/national/20130117-47393.html#.UYXds7WTiio (Accessed 05/05/2013) Mackenzie, W., Cusworth, N. (2007, June). The use and abuse of feasibility studies. In Proceedings of the Project Evaluation Conference (pp. 1-12). McNulty, T. P. (2004). Minimization of delays in plant start-ups. In Improving and Optimizing Operations: Things That Actually Work! Plant Operators’ Forum 2004 (pp. 113-120). Neufville, R.D. Odoni, A.R., (2003). Airport systems, McGraw-Hill Professional. Phillips, J. J., Bothell, T. W., Snead, G. L. (2012). The project management scorecard. Routledge. Rhoades, D.L., Jr, B.W. Young, S., (2000). Developing a quality index for US airports. Managing Service Quality, 10(4), 257 – 262. Sarkis, J., (2000). An analysis of the operational efficiency of major airports in the United States. Journal of Operations Management, 18(3), 335-351. Sarkis, J. Talluri, S., (2004). Performance based clustering for benchmarking of US airports. Transportation Research Part A: Policy and Practice, 38(5), 329-346. Soderlund, J. (2004). Building theories of project management: past research, questions for the future. International journal of project management, 22(3), 183-191. Thamhain, H. J., Wilemon, D. L. (1986). Criteria for controlling projects according to plan. Project Management Journal. PN11. Drexcll Hill. PA. Upham, P.J., (2003). Towards sustainable aviation, Earthscan. Verma, V. (1996, January). The human aspects of project management: human resource skills for the project manager, volume two. Project Management Institute. Wang, X., Huang, J. (2006). The relationships between key stakeholders’ project performance and project success: Perceptions of Chinese construction supervising engineers. International Journal of Project Management, 24(3), 253-260. Yuan, J., Skibniewski, M. J., Li, Q., Zheng, L. (2009). Performance objectives selection model in public-private partnership projects based on the perspective of stakeholders. Journal of Management in Engineering, 26(2), 89-104.

Motivation Essay Example | Topics and Well Written Essays - 1500 words - 2

Motivation - Essay Example This can be explained as the desire and will to make extra efforts in accomplishing objectives on behalf of the company at the same time as recognizing the capability of one’s effort in achieving personal needs. The intention of this essay is to give a methodical and in depth enlightenment into the trend of employee motivation and at the same time explain how the effect of motivation can be on the employee’s obligation and work performance in an organisation. This will be made possible with pertinent examples and hypotheses, pertaining motivation of employee. In order to produce a focused type of presentation the paper will be concluded by me through the presentation of executions that are practical of either any or more of the theories discussed on one particular organisation to determine what factors affect the discussed employee motivation hypotheses at that organisation. This will be done to examine how motivation is closely associated to the dedication and performa nce at work in any organisation. ... rent perspectives will be showcased in order to be the blueprint on what effect motivation has on employees in terms of their allegiance, dedication and the level of performance of work in the organisation. Subsequently a sample study on a relevant case concerning employee motivation will be presented and this will support the hypothesis on employee motivation execution in an organisation and how this has influenced the employee motivation and the allegiance in the company. Through this process I expect I would have achieved the main objectives set for this essay. Theoretical Background Motivation The word motivation is derived from the word ‘move’ and it simply means the inward drive that is crucial to guide people’s actions and behaviours towards goals either personal or organizational goals. Mullins, (2005) explains that â€Å"this ‘force’ is a degree to which an individual wants and chooses to engage in certain specified behaviours. On the other hand, the behaviours that are motivated are mostly choices done voluntarily controlled by the individual doing the said action and at the same time this can contain several step procedures that projects an individual towards a specific goal. In the business environment, the supervisor or the manager might act as the motivator, will want to prevail upon the factors that will motivate his or her staff who in this case are the employees for them to perform at their highest levels of productivity. Even though many theories exist that try to explain the motivation phenomenon, still, there are no specific answer that can describe exactly what motivates people to work. Employee Motivation This is the drive that makes the personnel to commit themselves in excelling to accomplish the goals and objectives that is quite

Diabetic Disease Management in African American Elderly Essay

Diabetic Disease Management in African American Elderly - Essay Example There are two forms of diabetes. The first type occurs when one’s immune system counteracts a body’s immune system and fights insulin-producing cells. The second type of diabetes affects the aged and people with a family history of diabetes. However, lately trends have changed, and cases are becoming increasingly common to young adolescents. In this type of diabetes, the â€Å"pancreases produce enough insulin", but the body fails to utilize it well. It thus, ends up not synthesizing glucose as required (Zazworsky & Bolin, 2005). Some of the major experienced symptoms of diabetes include patients being fatigued, frequent passing out of urine, weight loss, low immunity and blurred vision. However, it is essential to note that some people do not elicit any signs of illness. Diabetes can be managed if effective measures adhered (Zazworsky & Bolin, 2005). For instance, patients are required to observe strict diets and prescribed routine procedures. The main concern in mana ging the disease is normally sugar level management. Sugar levels are highest after eating. Patients are therefore, advised to plan on small, balanced diet meals at regular times. Medical practitioners mainly advise that constant amounts of carbohydrates be consumed since they affect majorly on blood sugar amounts. Good management calls for getting food portions right. Eating in small amounts leads to complications as it may cause reduced sugar levels while eating too much may cause increased sugar level a condition referred to as hyperglycemia (Zazworsky & Bolin, 2005). Diabetic patients advised to engage in a lot of body exercise as it helps improve body response to insulin production in controlling sugar synthesis. Good and simple exercise helps a lot in reducing sugar levels. Regular check up is also essential to keep sugar level in check. Plenty of water is appropriate for patients experiencing dehydration. Good management of the disease leads to hundred percent recovery for pa tients (Mazze, Strock & Bergenstal, 2007). Diabetes management in diverse care settings Management of diabetes has not been easy for many despite the availability of effective treatment. No mutual relationship exists between diversity in diabetes management programs, and concept frameworks of medical care. The need to have a concerted plan of action in dealing with diabetes cases is crucial. Ministries of health in all countries need to establish standardized conceptual frameworks aimed at ensuring that diabetes related deaths curbed. Most of the programs in place in most places, lack valuable elements of improving the quality of the disease management (Mazze, Strock & Bergenstal, 2007). Researchers conducted performed have proved that of all the programs put in place, to deal with the disease, only fifteen percent are perfectly effective in terms of both cost and clinical efficiency (Mazze, Strock & Bergenstal, 2007). Differences in cultural and social economic settings in disease management must be noted. Before any attempts can be made on standardization of quality, profound insight may be useful to conceptualize high quality care. Limitations in health care delivery particularly in availing resources and self-management must be addressed to ensure efficiency in management of the disease (Streltzer & Tseng, 2007). Age related disease management concerns Diabetes poses many enduring requirements on the side of patients in terms of "glycemic control" as well as life quality (Mazze,

Bead Bar Systems Development Project Essay Example for Free

Bead Bar Systems Development Project Essay The primary objective is to organize information and operate in a planned and controlled manner to capitalize on the strengths, weaknesses, opportunities and threats of the organization. The proposed information system would departmentalize the operations of the various departments and make the organization accessible to its stakeholders in a pre-approved and designed manner. Not everyone would be allowed to access all kinds of information and all activities can be tracked so as to ascertain the state of the organization at every point of time. The involvement of EIS, MIS, DSS, TPS and knowledge work systems would ensure that different variants of stakeholders manage the system with their given privileges to drive the enterprise. Proposed system: We propose to create a company website which can be accessed through the internet enabling the franchisee locations to access it and perform the business functions of recording and updating the system for all the business changes. All the franchisee locations are connected with the help of public data carriers so that it is able to access the company website to perform their functions. Each such franchisee would have their access privileges to enter the transaction section and operate their business process. The president and the owner, vice president’s of all the departments would have an Executive Information System (EIS) Management Information System (MIS) to manage their operations. The accounts department may use Transaction Processing System (TPS) and the ground level workers can use Knowledge Work System to measure worker output, productivity and others. Lists of Input and Output information and sources: Prior to outlining the input and output information, the system development life cycle must be in place so that the analysis is done accordingly. The correct nature of the inputs and the outputs would make the system design vary accordingly as it requires to capture the information and put it into a frame to interpret in a decisive manner to take further decisions. The systems development life cycle for Bead Bar is as follows: 1. Feasibility analysis: The new proposed system and the present working system are analyzed so that the ROI (Return on Investment) is obtained. The proposed system is further analyzed for economical, technical, schedule and other feasibilities so that it stands in front of all difficulties in the development of the project. The Bead bar enterprise’s key management people are involved in the process of feasibility analysis. All the inputs, outputs and external environment are studied in detail so that the underlying intricacies would be researched well for their impact and development. Inputs: Bead Bar’s inputs are in the form of company’s short and long term objectives, its financial base and credibility for years to come, its general strategic plans, consent of the advisors and directors, risk handling strategies and many others. Outputs: The feasibility has outputs in the form of higher management approval for the sustenance of the systems development, its full length use to cover all business functions, risk mitigation strategies and many others. 2. Systems planning and requirements gathering: After the system is thoroughly checked for all its inputs and outputs, the requirements phase takes the lead. All the key stakeholders of the departments and the users of the system must be taken into account for gathering the crucial departmental functions, requirements and its interaction with other departments to achieve the central goal of the enterprise. Input: It must be in the form of the users of the system who are better-off to understand and figure out the exact ground level happenings in the business. Their view of the workings of the enterprise must be captured so that appropriate implementation can be done. Output: The valuable information fetched from the users of the system must be given a representation and frame it accordingly to fix it into a system. 3. Systems Analysis and Design: Bead Bar’s system requirements are studied and the system is analyzed and designed accordingly. The flow of data is analyzed so that the system captures the entire business cycle and their functions. Inputs: It would come from the requirements gathering phase and the order of business flow. Outputs: It would result in helping the analysts and designers in the process of database handling and further development of the system. 4. Database Model: The database model for Bead Bar is as follows, which shows the interaction of the different entities of the business. Figure 1 : Database Model 5. Coding: The above design is given a representation of the business and the various functions are finally implemented at this stage. Inputs: It is in the form of requirements gathered from the previous stages and the design documents. Outputs: It results in actual implementation of the system so that it can be viewed physically. 6. Implementation and Training: This stage correlates with actual planting of the system at the Bead Bar so that the present system is replaced and the proposed system takes its place. The users must be trained to operate the business functions with the system, store and retrieve data whenever it is demanded. 7. System feedback and maintenance: The general working of the system must be responded back so that any form of negative points would be highlighted and discussed to take advantage of the system and technologies involved. 8. Systems Review and Maintenance schedule: The review and maintenance schedule must include the following: Preventative maintenance – Maintenance schedules are a necessity for keeping the resources of a system in good health. The hardware, network equipments, communication programs and software must be periodically checked whether it is up and running (Mawer, 2000).

Digital Access Divide :: essays papers

Digital Access Divide Technology is a vital part of education and the workforce. The digital divide is putting some students at risk for lacking vital vocational and educational skills. The National Telecommunications and Information Administration states that currently about half of Americans are online (ClickZ, 2002). According to a report from the New York Times (2003), United States President, George W. Bush seemed to be satisfied with this number. He tried to eliminate the technology access programs that were initiated in the Clinton Administration for the purpose of bridging the digital divide. His cuts eliminated over 50 million dollars. Fortunately, as a result of several passionate coalitions, Congress has given $50 million back to the funds (Feeder, 2003). However, there is still a digital divide, and it is putting students at risk. According to the educational testing service, which is the world’s largest private educational measurement organization and a leader in educational resear ch (Landgraf, Statistics Section, para. 5); â€Å" ‘49 percent of Caucasian children use the Internet at home, compared to only 29 percent of African-American children, and 33 percent of Hispanic children’, ‘children from high-income families are more than twice as likely to have home Internet access (66%) than children from low-income households (29%)’ and ‘despite strong growth in school access from 2000 to 2002 for low-income children (20 to 32 percent), their current school use still significantly lags behind high-income children (47 percent)’ (Landgraf, Statistics Section, para. 5). The fact that so many children are not accessing technology is not just a present problem for them, it is creating future problems by putting them at risk for lacking vital educational and vocational skills. Consequences of the Divide: Importance of computer technology in Higher Education Digital information technologies such as the use of computers and the internet are an integral part of higher education. Jane Doe’s story located at the beginning of this report serves as an example of this. Jane’s problem is not biology; the problem is her ignorance in digital information and instructional technologies. This is not her fault; the area she came from has been affected by the digital divide. In college, students need to have computer literacy and digital technology knowledge. If a student, such as Jane, comes from an ill-equipped school district or low income home, where they can not afford a computer or are ignorant about digital technologies, these students are at an incredible disadvantage.

Carl Jung and the Theory of Archetypes Essay

CARL JUNG AND THE THEORY OF ARCHETYPES Background Carl Gustav Jung was born July 26, 1875, in the small Swiss village of Kessewil†¦ He was surrounded by a fairly well educated extended family, including quite a few clergymen and some eccentrics as well. [Jung’s father] started Carl on Latin when he was six years old, beginning a long interest in language and literature — especially ancient literature. Besides most modern western European languages, Jung could read several ancient ones, including Sanskrit, the language of the original Hindu holy books. Carl was a rather solitary adolescent, who didn’t care much for school, and especially couldn’t take competition. He went to boarding school in Basel, Switzerland, where he found himself the object of a lot of jealous harassment. He began to use sickness as an excuse, developing an embarrassing tendency to faint under pressure. Although his first career choice was archeology, he went on to study medicine†¦he settled on psychiatry as his career. †¦Carl Jung was to make the exploration of this â€Å"inner space† his life’s work. He went equipped with †¦ an apparently inexhaustible knowledge of mythology, religion, and philosophy. †¦He had, in addition, a capacity for very lucid dreaming and occasional visions. In the fall of 1913, he had a vision of a â€Å"monstrous flood† engulfing most of Europe and lapping at the mountains of his native Switzerland. He saw thousands of people drowning and civilization crumbling. Then, the waters turned into blood. This vision was followed, in the next few weeks, by dreams of eternal winters and rivers of blood. He was afraid that he was becoming psychotic. But on August 1 of that year, World War I began. Jung felt that there had been a connection, somehow, between himself as an individual and humanity in general that could not be explained away. From then until 1928, he was to go through a rather painful process of self-exploration that formed the basis of all of his later theorizing. He carefully recorded his dreams, fantasies, and visions, and drew, painted, and sculpted them as well. He found that his experiences tended to form themselves into persons, beginning with a wise old man and his companion, a little girl. The wise old man evolved, over a number of dreams, into a sort of spiritual guru. The little girl became â€Å"anima,† the feminine soul, who served as his main medium of communication with the deeper aspects of his unconscious. A leathery brown dwarf would show up guarding the entrance to the unconscious. He was â€Å"the shadow,† a primitive companion for Jung’s ego. Jung dreamt that he and the dwarf killed a beautiful blond youth†¦ For Jung, this represented a warning about the dangers of the worship of glory and heroism which would soon cause so much sorrow all over Europe†¦ Jung dreamt a great deal about the dead, the land of the dead, and the rising of the dead. These represented the unconscious†¦a new collective unconscious of humanity itself, an unconscious that could contain all the dead, not just our personal ghosts. Jung began to see the mentally ill as people who are haunted by these ghosts, in an age where no-one is supposed to even believe in them. If we could only recapture our mythologies, we would understand these ghosts, become comfortable with the dead, and heal our mental illnesses. Critics have suggested that Jung was, very simply, ill himself when all this happened. But Jung felt that, if you want to understand the jungle, you can’t be content just to sail back and forth near the shore. You’ve got to get into it, no matter how strange and frightening it might seem. †¦But then Jung adds the part of the psyche that makes his theory stand out from all others: the collective unconscious. You could call it your â€Å"psychic inheritance. † It is the reservoir of our experiences as a species, a kind of knowledge we are all born with. And yet we can never be directly conscious of it. It influences all of our experiences and behaviors, most especially the emotional ones, but we only know about it indirectly, by looking at those influences. There are some experiences that show the effects of the collective unconscious more clearly than others: The experiences of love at first sight, of deja vu (the feeling that you’ve been here before), and the immediate recognition of certain symbols and the meanings of certain myths, could all be understood as the sudden conjunction of our outer reality and the inner reality of the collective unconscious. Grander examples are the creative experiences shared by artists and musicians all over the world and in all times, or the spiritual experiences of mystics of all religions, or the parallels in dreams, fantasies, mythologies, fairy tales, and literature. A nice example that has been greatly discussed recently is the near-death experience. It seems that many people, of many different cultural backgrounds, find that they have very similar recollections when they are brought back from a close encounter with death. They speak of leaving their bodies, seeing their bodies and the  events surrounding them clearly, of being pulled through a long tunnel towards a bright light, of seeing deceased relatives or religious figures waiting for them, and of their disappointment at having to leave this happy scene to return to their bodies. Perhaps we are all â€Å"built† to experience death in this fashion. Archetypes The contents of the collective unconscious are called archetypes. Jung also called them dominants, imagos, mythological or primordial images, and a few other names, but archetypes seems to have won out over these. An archetype is an unlearned tendency to experience things in a certain way. The mother archetype The mother archetype is a particularly good example. All of our ancestors had mothers. We have evolved in an environment that included a mother or mother-substitute. We would never have survived without our connection with a nurturing-one during our times as helpless infants. It stands to reason that we are â€Å"built† in a way that reflects that evolutionary environment: We come into this world ready to want mother, to seek her, to recognize her, to deal with her. So the mother archetype is our built-in ability to recognize a certain relationship, that of â€Å"mothering. † Jung says that this is rather abstract, and we are likely to project the archetype out into the world and onto a particular person, usually our own mothers. Even when an archetype doesn’t have a particular real person available, we tend to personify the archetype, that is, turn it into a mythological â€Å"story-book† character. This character symbolizes the archetype. The mother archetype is symbolized by the primordial mother or â€Å"earth mother† of mythology, by Eve and Mary in western traditions, and by less personal symbols such as the church, the nation, a forest, or the ocean. According to Jung, someone whose own mother failed to satisfy the demands of the archetype may well be one that spends his or her life seeking comfort in the church, or in identification with â€Å"the motherland,† or in meditating upon the figure of Mary, or in a life at sea. The shadow Sex and the life instincts in general are, of course, represented somewhere in Jung’s system. They are a part of an archetype called the shadow. It derives from our prehuman, animal past, when our concerns were limited to survival and reproduction, and when we weren’t self-conscious. It  is the â€Å"dark side† of the ego, and the evil that we are capable of is often stored there. Actually, the shadow is amoral — neither good nor bad, just like animals. An animal is capable of tender care for its young and vicious killing for food, but it doesn’t choose to do either. It just does what it does. It is â€Å"innocent. † But from our human perspective, the animal world looks rather brutal, inhuman, so the shadow becomes something of a garbage can for the parts of ourselves that we can’t quite admit to. Symbols of the shadow include the snake (as in the garden of Eden), the dragon, monsters, and demons. It often guards the entrance to a cave or a pool of water, which is the collective unconscious. Next time you dream about wrestling with the devil, it may only be yourself you are wrestling with! The persona The persona represents your public image. The word is, obviously, related to the word person and personality, and comes from a Latin word for mask. So the persona is the mask you put on before you show yourself to the outside world. Although it begins as an archetype, by the time we are finished realizing it, it is the part of us most distant from the collective unconscious. At its best, it is just the â€Å"good impression† we all wish to present as we fill the roles society requires of us. But, of course, it can also be the â€Å"false impression† we use to manipulate people’s opinions and behaviors. And, at its worst, it can be mistaken, even by ourselves, for our true nature: Sometimes we believe we really are what we pretend to be! Anima and animus †¦The anima is the female aspect present in the collective unconscious of men, and the animus is the male aspect present in the collective unconscious of women. Together, they are refered to as syzygy. The anima may be personified as a young girl, very spontaneous and intuitive, or as a witch, or as the earth mother. It is likely to be associated with deep emotionality and the force of life itself. The animus may be personified as a wise old man, a sorcerer, or often a number of males, and tends to be logical, often rationalistic, even argumentative†¦ Other archetypes Jung said that there is no fixed number of archetypes which we could simply list and memorize. They overlap and easily melt into each other as needed, and their logic is not the usual kind. But here are some he mentions: Besides mother, their are other family archetypes. Obviously, there is father, who is often symbolized by a guide or an authority figure. There is also the archetype family, which represents the idea of blood relationship and ties that run deeper than those based on conscious reasons. There is also the child, represented in mythology and art by children, infants most especially, as well as other small creatures. The Christ child celebrated at Christmas is a manifestation of the child archetype, and represents the future, becoming, rebirth, and salvation. Curiously, Christmas falls during the winter solstice, which in northern primitive cultures also represents the future and rebirth. People used to light bonfires and perform ceremonies to encourage the sun’s return to them. The child archetype often blends with other archetypes to form the child-god, or the child-hero. Many archetypes are story characters. The hero is one of the main ones†¦Basically, he represents the ego — we do tend to identify with the hero of the story — and is often engaged in fighting the shadow, in the form of dragons and other monsters. The hero is, however, often dumb as a post. He is, after all, ignorant of the ways of the collective unconscious. Luke Skywalker, in the Star Wars films, is the perfect example of a hero. The hero is often out to rescue the maiden. She represents purity, innocence, and, in all likelihood, naivete. In the beginning of the Star Wars story, Princess Leia is the maiden. But, as the story progresses, she becomes the anima, discovering the powers of the force — the collective unconscious — and becoming an equal partner with Luke, who turns out to be her brother. The hero is guided by the wise old man. He is a form of the animus, and reveals to the hero the nature of the collective unconscious. In Star Wars, he is played by Obi Wan Kenobi and, later, Yoda. Notice that they teach Luke about the force and, as Luke matures, they die and become a part of him. You might be curious as to the archetype represented by Darth Vader, the â€Å"dark father. † He is the shadow and the master of the dark side of the force. He also turns out to be Luke and Leia’s father. When he dies, he becomes one of the wise old men. There is also an animal archetype, representing humanity’s relationships with the animal world. The hero’s faithful horse would be an example. Snakes are often symbolic of the animal archetype, and are thought to be particularly wise. Animals, after all, are more in touch with their natures than we are. Perhaps loyal little robots and reliable old spaceships — the Falcon– are also symbols of animal. And there is the trickster, often represented by a clown or a magician. The trickster’s role is to hamper the hero’s progress and to generally make trouble. In Norse mythology, many of the gods’ adventures originate in some trick or another played on their majesties by the half-god Loki. There are other archetypes that are a little more difficult to talk about. One is the original man, represented in western religion by Adam. Another is the God archetype, representing our need to comprehend the universe, to give a meaning to all that happens, to see it all as having some purpose and direction. The hermaphrodite, both male and female, represents the union of opposites, an important idea in Jung’s theory. In some religious art, Jesus is presented as a rather feminine man. Likewise, in China, the character Kuan Yin began as a male saint (the bodhisattva Avalokiteshwara), but was portrayed in such a feminine manner that he is more often thought of as the female goddess of compassion! The most important archetype of all is the self. The self is the ultimate unity of the personality and is symbolized by the circle, the cross, and the mandala figures that Jung was fond of painting. A mandala is a drawing that is used in meditation because it tends to draw your focus back to the center, and it can be as simple as a geometric figure or as complicated as a stained glass window. The personifications that best represent self are Christ and Buddha, two people who many believe achieved perfection. But Jung felt that perfection of the personality is only truly achieved in death. The archetypes, at first glance, might seem to be Jung’s strangest idea. And yet they have proven to be very useful in the analysis of myths, fairy tales, literature in general, artistic symbolism, and religious exposition. They apparently capture some of the basic â€Å"units† of our selfexpression. Many people have suggested that there are only so many stories and characters in the world, and we just keep on rearranging the details. This suggests that the archetypes actually do refer to some deep structures of the human mind. After all, from the physiological perspective, we come into his world with a certain structure: We see in a certain way, hear in a certain way, â€Å"process information† in a certain way, behave in a certain way, because our neurons and glands and muscles are structured in a certain way. At least one cognitive psychologist has suggested looking for the structures that correspond to Jung’s archetypes! Adapted from Carl Jung. Copyright 1997, C. George Boeree http://www. ship. edu/~cgboeree/jung. htmlÃ'Ž

Oj Simpson Trial

O. J Simpson was an all-star running back for the University of Southern California (USC) and won a Heisman trophy. On his road to the NFL he was drafted to the Buffalo Bills on the 1st round. He had a career in advertisement as the Pitch man, Herts Rental Car, and was a football commentator after his career. On June 12, 1994 in 875 South Bundy Brentwood, California 35 year old Nicole Simpson and Ron Goldman were found dead in the entrance of their condominium both were stabbed to death outside Nicole Simpson's Los Angeles condominium.The investigation was difficult because there were no eyewitnesses and no murder weapon was found. However, in Nicole’s ex-husband  Orenthal James Simpson house a lot of evidence was found like a bloody sock and glove that matched the blood in the crime scene and a shoe print that was approximately size 12 when OJ wears a size 12. There were hair samples that were found on Goldman's body after his murder. Forensic geneticists matched the DNA fr om the hair samples to DNA retrieved from O. J. Simpson.During the police interrogation of Simpson, it was discovered that he had a cut on his left hand, and OJ had a fishy statement on how he got the cut. On June 17 there was a warrant for OJ’s arrest. Lawyers convinced the LAPD to allow Simpson to turn himself in at 11 am on June 17, at around 6:20 pm, a motorist in Orange County saw Simpson riding in his white  Bronco, driven by his friend,  A. C. Cowlings, and notified police. At 6:45  pm, a police officer saw the Bronco, going north on  Interstate 405.The officer that we he drove up to the car OJ had a gun to his head so he backed off and followed the vehicle. Simpson reportedly demanded that he be allowed to speak to his mother before he would surrender. The chase ended at 8:00  pm at his  Brentwood  home. In the Bronco the police found $8,000 in cash, a change of clothing, a loaded . 357 Magnum, a passport, family pictures, and a fake goatee and mustache. Simpson hires a famous LA attorney Robert Shapiro who hires a dream team of lawyers including. F.Lee for strategy, Gerald Uelmen for procedure, Alan Pershowitz for constitution Law, Dr. Henry Lee for forensic science , Barry Scheck for DNA lawyer, and best friend Robert Kardashian. Simpson's defense was said to cost between US$3 million and $6 million. The Criminal trial lasted almost one year with Simpson found not guilty. Before this Robert Shapiro wanted to plead bargain 5-12 years because he believed that they couldn’t win. When Acosta 2 choosing the jury they believed that middle aged African American women will be the perfect jury for this case.Oj’s trial was a media circus and attorneys were treated like celebrities. When they used the bloody glove on Simpsons house Shapiro wanted to plead a cope a plead for manslaughter. On February 5, 1997, a civil jury in Santa Monica, California unanimously found Simpson liable for the wrongful death of and battery against Goldman, and battery against Brown. Daniel Petrocelli represented plaintiff Fred Goldman, Ronald Goldman's father. +In Simpsons civial trial 8 and a half million dollars were payed to the Goldmans. Oj Simpson Trial Nabil Arnaout Eng 111/ Enf 09 March 18, 2013 Trial of the Century To this day, OJ Simpson's famous murder trial, â€Å"The People vs. OJ Simpson†, remains one of the most publicized and famous murder trials in recent history. It attracted the attention of every major news network, and caused quite a stir in the daily lives of Los Angeles, if not all American lifestyles. The infamous car chase was such an important incident that many news networks dropped coverage of the 1994 NBA Finals, which was happening at the same time, to show the chase in all its glory.The combination of the high profile murders, publicity, and the â€Å"dream team† of Johnnie Cochran and Robert Kardashian have cemented the OJ Simpson case in the minds of many Americans. After the murders, when attorney Robert Shapiro informed Simpson that he needed to turn himself over to the police, Simpson failed to show. Shortly afterwards, his white Ford Bronco was spotted and the police began pursuit (Linder 8). It would be one of the most famous car chases in American history.Claiming a hostage situation in the car, he led them on a 35 mile an hour chase, which, as mentioned before, disrupted many of the local news channels' broadcasts as they switched to the chase. He was allowed to go home and talk to his mother before he was arrested for the murders of Nicole Brown Simpson and Ronald Goodman. The case would take many twists and turns, with plenty of evidence being twisted, and in some cases not accepted at all.It started in 1995, but as of 2008, some evidence was still in dispute. The glove, found by officer Mark Fuhrman, had both victims' blood on it, but was rejected because it apparently was â€Å"too small† for Simpson's hand to fit, prompting Johnnie Cochran's infamous line, â€Å"If it don't fit, you must acquit! â€Å"(Baley 6) In the Ford Bronco, the blood of both victims was also found on the center console, and it came to light that the knife (murder weapon) was purchased by OJ a few weeks earlier.This evidence was also not accepted in court because the person who sold OJ the knife had sold his story to a tabloid magazine, which deemed it unacceptable to court. Although the murder was committed in Santa Monica, due to the extreme public attention to the case and the media craze attached to it, they moved the trial to downtown Los Angeles, and was presided there by Judge Lance Ito. The duration of the trial (almost 8 months), made many of the participants of the case into TV celebrities.After numerous attempts to prove Simpson's innocence, Cochran and Kardashian (the Dream Team, as the media called them), called Simpson's mother and daughter to the stand. After a tearful display where they lauded Simpson's good nature and pleasant qualities, the jury began to sway towards Simpson, even though it was already proven that the relationship between Simpson and his ex-wife had been abusive. (Sherwell 9) After an 8 month trial, the verdict of the t rial finally was published: â€Å"Not Guilty†.Some say the building racial tensions resulting from the case affected the verdict (political reasons), while others maintain that the jury had been bribed or swayed with improper evidence. Simpson walked out. Some also believe the Simpson's son was involved in the murders. Jason Simpson had an even worse background than his father when it came to domestic abuse. Numerous accounts of psychotic tendencies and physical violence brought Jason to light as a possible suspect. Add to that that he was a chef and always had a knife in arm's reach. (Truman 20)

Steps Involved in Decision Making

Steps Involved in Decision Making Introduction Decisions constitute a major part of our everyday lives. The way we make these choices determined the very quality of our lives and whether we succeed or fail in our endeavors. These decisions are not only at a personal level but extend even to the realm of business where simple decisions impact on the lives of many and the course of an economy.Advertising We will write a custom essay sample on Steps Involved in Decision Making specifically for you for only $16.05 $11/page Learn More Yet all decisions follow a similar pattern and learning to use the right model is the key towards an effective decision making habit. Take for example my decision to pursue a major in human development and a minor in Special Education from this university. This decision was highly influenced by cost, sacrifice and practicality in a world of unlimited choices and limited resources. Steps in Decision Making There are many factors which influences an individual’ s choice of both the university and university program. For me, the process was influenced greatly by circumstance and passion. The end of high school education brings a need to apply for college depending on performance and financial capability to pay for the cost of one’s choice. My choice of disciplines was due to passion and demonstrated skills in the subject matter which constitutes the field of human development. Like many other students, an Ivy League university would have been the better choice but the cost of tuition in such institutions is way beyond the reach of many. So the process involved identifying the opportunity, evaluating the pros and cons of joining a particular program in a particular university and choosing the most practical option. Bateman and Snell (2002) identify the following as the steps of making good decisions. Identifying what the problem is. The person faced with a decision must have the will to solve the problem and have the opportunity or re sources to do so. First, one must brainstorm or identify possible solutions to the diagnosed problem. Then evaluating the strengths and weaknesses of generated alternatives to choose one with higher probability of maximizing one’s welfare. This must be followed by making the decision of which alternative to adopt. Best to make a decision which has the greatest potential to better one’s circumstances. However, sacrifice is sometimes needed depending on circumstance and the available alternatives. The chosen alternative must then be implemented. Once a choice is made it should be enforced with total commitment. Finally, one must look back and evaluate the effectiveness of the chosen alternative. It is clear that the decision to enroll in this university was the right one and the knowledge of this decision making stages would not have altered it. Bateman and Snell emphasize the need to make decisions based on the consideration of cost. The cost of implementing any decisio n with the corporate world is one of the major tenets which managers have used to make corporate decisions (Bateman and Snell, 2011). These decisions have far reaching consequences since the cost of any project might determine the level of innovation, quality and even productivity.Advertising Looking for essay on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More This in turn reflects greatly not only on the conduct of the managers but also on the company and might determine future profitability or lack of it in the future. Bateman and Snell (2011) have one major theme behind all their decision models and that is the need to deliver results by creating collaboration and better leadership within organizations. My decision to forego one of the major Ivy League universities was based on consideration of cost and here lies the similarity between the influence of cost advocated by Bateman and Snell and my university choice. Conc lusion This paper makes it clear the effect choices have on us and others. The way we make these choices becomes important if only to gain the ability to make good ones and refrain from making classical mistakes which lead us to misery. Needless to say that knowledge gained here will aid in making decisions which will shape our future for a long time to come. References Bateman Snell. (2002). Management: Competing in the new era. Web. Bateman, T. S., Snell, S. A. (2011). Management: Leading collaborating in a competitive world (9th ed.). New York, NY: McGraw-Hill Irwin.

Psychological Issue Summary Term Paper Example | Topics and Well Written Essays - 250 words

Psychological Issue Summary - Term Paper Example Irrational thoughts cause depression just as much as depression causes irrational thoughts. I would have a bipolar sufferer talk me through some of the things going through their heads and then suggest that they step into the role of devil's advocate for a moment and provide a counter view to what they perceive. I would use the four column approach to try to indicate to the patient that, no matter what the objective situation, they become depressed and suggest that it is their own thoughts and perceptions that are misleading them. I would then proceed to use behavioral therapy in that vein suggested by the work we did in the cognitive section. I would have them practice behaviors that they typically do when depressed, then work on making those behaviors extinct and replacing them with healthy behaviors. For example: I would have them walk through calling a friend to talk. Finally, it seems that most of the reasons people are depressed are interpersonal. Friends are distant or unfair or non-existent, one isn't dating or is having a bad relationship, one's boss is arbitrary, etc. Worse, there comes to be a cyclical pattern where someone who is depressed alienates people who are optimistic, making a wind tunnel effect and reducing their social circle.

The Marketing Strategies and Competitive Advantage Assignment

The Marketing Strategies and Competitive Advantage - Assignment Example The inter-brand differentials while volume-based sales (10 pounds of Product each week) are given 10% of retail price while below it have 7% share making the intra brand competitions more acute.   The marketing strategies are formulated by a business to achieve its business objectives in a specific market. Thackeray et al. (2008) suggest that the marketing strategies are designed to increase sales, and achieve a sustainable competitive advantage for itself. The marketing strategies of Candy Flake and its extension of Chocofill are existent in the north east markets of US with a growing potential in southern Canadian markets. Therefore the marketing strategies for the business are developed in accordance with these markets where the business also keeps the scope of e-commerce sales in the international market open. Talke & Hultink (2010) suggests that the tasks and achievements of a strategy are based out of measured outcomes over a multiyear period with specific actions and tactical plans. The brands mission and vision statements are kept in mind while designing the plan. The objective of the business is to operate and fulfil the visions that have been set forth for itself. Further, Hallback & Gabrielsson (2013) argues that the marketing strategies are based on market dominance plans of the brand, where each phase of business includes different elements in its strategy formulation. The product of Candy Flake is been launched in the market and is in a primary phase of its business life cycle. Therefore the launching strategies would include the branding, pricing and distribution plans. The brand is the name of a product offered which implies a certain values and offerings to the market (Mishra, 2012). The mission of Candy Flake suggests the business wants to project as the major stakeholder in the US and Canada market and reap the benefits from the candy industry for next 5 years. The launching of the product have the objectives of creating an identity for itself.